The Ultimate Guide to Choosing the Right Business Coach

by Lauren Krepp | Jul 17, 2025 | Uncategorized

Ever found yourself eyeing a gorgeous home in a magazine, thinking, “That’s exactly what I want,” only to realize it’s beyond your budget? We’ve all been there, daydreaming of transforming our space into a designer haven without draining our savings. Well, stop...

The Ultimate Guide to Choosing the Right Business Coach

by Lauren Krepp | Jul 17, 2025 | Uncategorized

Ever found yourself eyeing a gorgeous home in a magazine, thinking, “That’s exactly what I want,” only to realize it’s beyond your budget? We’ve all been there, daydreaming of transforming our space into a designer haven without draining our savings. Well, stop...
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The ceiling hits different when you built it yours The ceiling hits different when you built it yourself.
Same story, every single month. 🙃 Same story, every single month. 🙃
Just here to say: you're already capable of being Just here to say: you're already capable of being fully booked - the conditions just keep moving the goalposts. The thing is - you have the skills right now, the proof right now, and clients who need what you do right now. The systems, the content plan, the bigger audience - those are real things worth building, but they were never the thing standing between you and a full calendar. You're allowed to sell before everything feels perfect. The bit I keep coming back to is this: booking out is a decision you make first, and then you build the infrastructure around a business that's already working. Send this to the friend who keeps saying "once I get organised, I'll really go for it."
Okay I need to talk about this because honestly it Okay I need to talk about this because honestly it's been bugging me. There's been so much AI shaming going around lately and a lot of it is being aimed at women who are using AI to help them in their business. And here's the thing. A lot of these women are incredibly awesome at what they do. They are literally the best option for the job. But they don't have a marketing degree and honestly they have no interest in being a marketer. Some of them are dyslexic. Some are neurodivergent. Some just don't have the brain that wants to write inspiring captions every day, and that doesn't make them less qualified to do their actual work. It just means the system has been rigged against them for years. So when someone says "real entrepreneurs don't use AI" or "it's lazy" or "you should be able to write your own captions," what they're really saying is that there's only one acceptable way to run a business, and it just happens to be the way that's easiest for neurotypical people who love marketing. That's a little bit ableist if we're actually being honest about it. NOW. I do also want to say this because it matters. AI used badly is genuinely awful. If you just type "write me an Instagram caption about sales" into ChatGPT you are going to get the same beige, soulless, "in today's fast paced digital landscape" garbage that every other person is putting out. That stuff is shit. I'm not defending that. AI is only as good as the system you build around it. You have to feed it your voice, your stories, your actual point of view. Otherwise you're just adding to the slop pile and yeah, the people complaining about that are right. But when you do it properly? It's a tool. And it removes a tax that a very specific group of women have been paying for years with their time, their energy and their confidence. I think that's a really good thing.
AI isn't for tech people. I know. Everyone's bang AI isn't for tech people. I know. Everyone's banging on about prompts and tools and automation and you're sitting there thinking "I just want to sell my thing without being online every waking minute." Same, oh my god same! I built the Everyday Sales Engine for women who are brilliant at what they do but would rather eat glass than learn another platform. You don't need to understand AI. You need to understand your business. And you already do. AI doesn't replace your brain. It amplifies it. Your expertise, your way of explaining things, your opinions. The system pulls that out of you and turns it into content, emails, and sales. The women getting the best results? They're not the technical ones. They're the opinionated ones. Your brain is the asset. AI is just the microphone. 👉 Comment AI and I'll show you how it works.
5 beliefs keeping you broke (and the sales system 5 beliefs keeping you broke (and the sales system reframes that change everything) Swipe through. See which one hits closest to home. 1. "I'm disorganised." You don’t need more discipline. You need a sales system you can follow even when motivation is low. 2. "She's better at business than me." They don’t have magic skills - they have a sales engine: clear offer, clear message, and a repeatable way to generate leads + conversions. 3. "I've spent $30K on courses already." It wasn’t you. It’s that nothing connected into one sales system - messaging, content, follow-up, and a simple path to purchase. 4. "If it works, it'll take over my life." A real sales system is life-first. It gives you predictability without being “always on”. 5. "I'm not technical enough for this." You don’t need to be. Your sales system should be simple enough to run, and smart enough to scale (with AI doing the heavy lifting). Which number hit closest? Drop it in the comments. Because these aren’t facts - they’re patterns. And patterns change fastest when you build the right SALES system. Save this for the next time your brain tells you you’re the problem. You’re not.
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